Content Pillar Planner
Get 5 content pillars with 10 video ideas each, hook styles per pillar, and a posting cadence — a complete content strategy in seconds.
This is an interactive tool
The Content Pillar Planner loads automatically — no signup required.
Use Content Pillar PlannerWhat You Get
- 5 strategic content pillars tailored to your niche
- 10 video ideas per pillar (50 total ideas)
- Hook styles and formats per pillar
- Posting cadence and scheduling recommendations
- Platform-specific strategy for TikTok, Instagram, or YouTube
This free content pillar planner turns a niche and platform into five recurring themes with ten concrete video ideas each — fifty ideas in total — so you stop deciding what to post one video at a time.
The most common reason content programmes stall is not effort, it is the blank page. Deciding what to make on the day you make it is exhausting, and it produces a feed with no through-line, because each post answers "what should I post today" rather than "what am I known for". Pillars fix both problems at once: they narrow the daily decision to a slot, and they accumulate into a recognizable position.
Every plan also returns the hook style that suits each pillar, a recommended posting cadence, a content mix showing how to distribute the five pillars across a week, and a growth tip for your niche. Three plans per day, free, no account needed.
How It Works
- Enter your niche — The category you post in. Specificity here produces video ideas you could film today rather than generic topics.
- Pick a platform — TikTok, Instagram, or YouTube. Required — cadence and hook styles differ by platform. You can optionally add a product type.
- Generate five pillars — Each returns a name, a two-sentence rationale, ten specific video ideas, and the hook style that fits it best.
- Follow the content mix — The plan tells you how to distribute the five pillars across a week, so the feed stays varied while each theme accumulates depth.
Example Output
Input: niche "home espresso for people upgrading from pod machines", platform TikTok. Five pillars are returned; three are shown here.
Pillar — The upgrade decision
Ten ideas including: what pods actually cost per year; what changes on day one; what does not improve as much as people expect.
Hook style: open with a specific number that contradicts what buyers assume.
Pillar — Fixing bad shots
Ten ideas including: diagnosing sour versus bitter; grind size demonstrated side by side; the three variables worth adjusting first.
Pillar — Kit without the upsell
Ten ideas including: what you genuinely need; accessories that do nothing; the cheap tool that outperforms the expensive one.
Cadence, content mix, growth tip
A recommended posting schedule, a percentage split across the five pillars for the week, and one specific growth tip for the niche.